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Event Details
If you own or manage a business, you know Google can play a major role in the success of your enterprise. From search engine results to customer reviews, Google is the first place many customers go to learn about what you have to offer.
Do you also know you can have say in how your information shows up on Google?Google offers simple, yet effective online tools to accelerate your business and generate a greater return for less.
But how does it all work? How can a business benefit from understanding and engaging in what Google has to offer?
The folks from Google have the answers and they want to show you how you can:
- Drive online traffic to your website
- Evaluate the impact of your marketing initiatives
- Make informed decisions to help you grow your business.
The event will focus will be on basic and intermediate features of these products so all experience levels are welcome.
Topics covered include:
More on Google Apps:
Google Apps is a web-based hosted solution, which means you can access Google Apps at anytime, anywhere you have an Internet connection. With Google Apps, your data and the applications themselves are served from Google's highly secure, scalable, and reliable data centers. And since Google Apps is web-based, your employees can be productive from anywhere, whether they're at their own desk, using a different computer, or on the go with a mobile device. More than two million businesses run on Google Apps, with thousands more signing up everyday! Learn more at www.google.com/apps
More on Google Analytics:
Google Analytics is the free enterprise-class web analytics solution that gives you rich insights into your website traffic and marketing effectiveness. Powerful, flexible and easy-to-use features now let you see and analyze yourtraffic data in an entirely new way. With Google Analytics, you're more prepared to write better-targeted ads, strengthen your marketing initiatives and create higher converting websites.
Learn more at www.google.com/analytics/
More on Google AdWords:
With Google AdWords, you can create and run ads for your business, quickly and simply. Run your ads on Google and our advertising network -- no matter what your budget, you'll only pay when people click your ads. AdWords ads are displayed along with search results when someone searches Google using one of your keywords. That way, you'll be advertising to an audience that's already interested in your business. You can also choose to display your ads on content sites in the growing Google Network. Learn more at www.google.com/adwords/
When & Where
Springfield Technical Community College
One Armory Street
Scibelli Hall, 7th Floor
Springfield,
MA 01102-9000
Thursday, June 10, 2010 from 11:30 AM to 3:00 PM (EDT)
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